BMW Opening Design Studio in Shanghai to Keep A Finger on the Pulse of China

The BMW Group’s in-house design consulting firm, DesignworksUSA, will be opening a new studio in Shanghai later this year?supplementing the feeds from existing studios in Los Angeles, Munich, and Singapore with some Chinese design flair. DesignworksUSA may be a subsidiary of an automotive company in BMW, but it dabbles in industrial and product design for [...]

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